TBS UEFA

TBS was looking to redefine its upcoming UEFA package. We cam up with Digital Graffiti! Taking the concept of graffiti to a new level. The “GEO FILTERS” of social media become figurative expressions of team spirit for young American UEFA fans. These graphic illustrations help to uniquely define the teams, the league, and the UEFA/Turner Sports relationship.

Role: Designer | Animator | Art Director | Concept

Work for: |drive| studio

Street_30a.jpg
Street_03c.jpg
Street_07.jpg
Street_20.jpg
UEFA_Paint_05.jpg
EUFA_Location_10d.jpg
EUFA_Location_10c.jpg
EUFA_Location_10b.jpg
Street_Player_01.jpg
Street_Player_02.jpg
Other Exploration Frames
— by Michael Croxton
Michael Croxton